You can't go wrong with these. This is the 155th Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this issue: ✅ Do you follow Jeff Brooks' 10 Commandments of Fundraising? ✅ Randomly yours: to inspire and recharge you Wednesday, December 18, 2024 Hi Reader, Today, someone with deep pockets will spend around $2 million at Sotheby's to own one of the oldest Ten Commandments tablets ever discovered....
15 days ago • 2 min read
End-of-year trends are here! This is the 154th Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this issue: ✅ Make your fundraising sparkle ✨ 5 examples for you ✅ "It could have been a snoozer!" ✅ Randomly yours: to inspire and recharge you Wednesday, December 11, 2024 Hi Reader, At the end of the year, I love to slip into my comfy clothes, grab a mug of hot cocoa and a throw blanket, curl up in...
22 days ago • 2 min read
When you THANK-YOU, please do it right! This is the 153rd Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this issue: ✅ Thank-you goal: become a thankologist? ✅ Did you know. . . ? We can write and design your new case for support. ✅ Randomly yours: to inspire and recharge you Wednesday, November 20, 2024 Hi Reader, I love a good thank-you, don't you? A good thank-you is effusive, like at the...
about 1 month ago • 3 min read
Giving is especially powerful when you connect the story of your cause to the story of your donors' loved ones. This is the 152nd Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this issue: ✅ If you help your donors see their loved ones in your cause... ✅ What gift ask amounts should be on your donation page? ✅ Randomly yours: to inspire and recharge you Wednesday, November 13, 2024 Hi Reader,...
about 2 months ago • 4 min read
A half-hearted goodbye is awkward, so let's not... This is the 151st Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this issue: ✅ 100%-not-awkward fundraising "signatures" ✍️ ✅ Question of the week: Thinking of sending a fundraising letter from two (or more) people? ✅ Randomly yours: to inspire and recharge you Wednesday, October 30, 2024 Hi Reader, You work so hard to get your fundraising...
2 months ago • 4 min read
Nerd glasses on... This is the 150th Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this issue: ✅ 1 super nerdy fundraising writing tip for you (ASK ... transition) ✅ Question of the week: You've just received a large donation from a well-known philanthropist. Should you acknowledge it in your next appeal? ✅ Randomly yours: to inspire and recharge you Wednesday, October 23, 2024 Hi Reader,...
2 months ago • 3 min read
We hope you're not in need of raising funds due to a crisis ... but if you are (or one day might be), then this is for you. This is the 149th Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this issue: ✅ Crisis e-appeal template for you (free download) ✅ Question of the week: You've got a good appeal story but no good photo? What now? ✅ Randomly yours: to inspire and recharge you Wednesday,...
3 months ago • 3 min read
Image generated by Grok 2. "This is the way..." This is the 148th Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this (extra short!) issue: ✅ You can use an "arrow" to lead your donors in... ✅ [VIDEO] I ask Tom Ahern and Jeff Brooks: Why do longer fundraising letters tend to work better? ✅ Randomly yours: to inspire and recharge you Wednesday, October 9, 2024 Hi Reader, If you've ever watched...
3 months ago • 1 min read
Your donors want that "YOU KNOW ME" feeling. This is the 147th Fundraising Writing Newsletter. If you find value here, please tell a fundraising friend. (Your fundraising friend can subscribe here for free.) In this issue: ✅ Your mini guide to individual ask amounts in your appeals ✅ Randomly yours: to inspire and recharge you Wednesday, October 2, 2024 Hi Reader, You ever get that "dang, Netflix knows me" feeling? I got that feeling over the weekend when I fired up Netflix and saw this: Hmm,...
3 months ago • 4 min read
